I help teams turn ideas into products people love. I employ user research and strategic frameworks to sharpen your focus, clarify what you’re building, identify what your team needs, build the right strategy, and create something valuable.
Clients come to me for help with:
Discovery + User Research
Identifying business goals and metrics
Conducting competitive analysis
Audience definition + research
User research + identifying user needs
Product + Content Strategy
Roadmap definition
Prioritizing and refining ideas
Validating and testing ideas in market
Creating a compelling product story
Creating a content strategy
Product + Leadership Advising
Strategizing team/org growth
Navigating company growth
Leadership team development