I help teams turn budding ideas into products people love and use. I employ user research and strategic frameworks to sharpen your focus, clarify what you’re building, identify what your team needs, build the right strategy, and create something valuable.
Clients come to me for help with:
Product discovery + user research
- Identifying business goals and metrics 
- Conducting competitive analysis 
- Audience definition and refinement 
- User research + identifying user needs 
- Defining the look and feel of your brand 
Roadmapping, Storytelling + Operations
- Roadmap definition 
- Prioritizing and refining ideas 
- Validating and testing ideas in market 
- Creating a compelling story around your product vision 
- Creating a content strategy 
Product + Leadership Advising
- Strategizing for team/org growth 
- Navigating company growth 
- Leadership and management team development 
- Accountability towards goals